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Armato - Made You Look Isn't The Same as Made You Care - Audio MP3
John Armato
•Senior Vice President & Senior Partner, Creative Strategist Fleishman-Hillard International Communications 
•Known as a creative thinker, passionate presenter, and insightful facilitator.


 
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John Armato
•Senior Vice President & Senior Partner, Creative Strategist Fleishman-Hillard International Communications
•Known as a creative thinker, passionate presenter, and insightful facilitator, John Armato helps set strategy, shape messages, and develop programs to inspire people, sell products, solve problems, promote causes, and avert crises.
•He has won dozens of awards and worked with more than 100 clients, including Hallmark, H&R Block, Visa, E. & J. Gallo Winery, the United States Interagency Council on Homelessness, the Egyptian Tourism Authority, and the University of Oregon.
• John began his career with Fleishman-Hillard – one of the world’s largest public relations firm – in his hometown of Kansas City, Missouri, after a decade in freelance and higher education communications. A four-year stint in New York followed and today he’s based in Sacramento. He is a former global co-chair of the firm’s Brand Marketing practice group and is one of the firm’s “go-to” writers for unique projects, having written everything from a song about the nutritional value of potatoes to executive speeches, corporate histories and coloring books.
• John is in demand to lead “big idea” sessions and to coach others on the creative process. He has been called “one of the most accomplished presenters in his field” and his keynotes have been featured at clients, colleges, and conferences around the country.
• Armato brings 17 years at the agency, 26 years in communications, and a lifetime of creative pursuits as a musician, graphic designer, and writer to his blog titled “Think Inside The Box,” where he writes about the creative process, communications, and living a life of ideas.


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